The website of the iconic British designer.
The website of the iconic British designer.
The website of the iconic British designer.
The website of the iconic British designer.
The website of the iconic British designer.
Digital
Digital
Digital
Digital
Brief
This world-renowned British designer is known for his bold use of color and daring designs. So we created a user-friendly e-commerce experience that let the pieces proclaim themselves to shoppers while keeping with the Paul Smith brand.
We also made sure the entire experience, from the first visit to final purchase, remained as elegant and cheeky as the designer himself.
Responsibilities
Art Direction
Design
Brief
This world-renowned British designer is known for his bold use of color and daring designs. So we created a user-friendly e-commerce experience that let the pieces proclaim themselves to shoppers while keeping with the Paul Smith brand.
We also made sure the entire experience, from the first visit to final purchase, remained as elegant and cheeky as the designer himself.
Responsibilities
Art Direction
Design
Brief
This world-renowned British designer is known for his bold use of color and daring designs. So we created a user-friendly e-commerce experience that let the pieces proclaim themselves to shoppers while keeping with the Paul Smith brand.
We also made sure the entire experience, from the first visit to final purchase, remained as elegant and cheeky as the designer himself.
Responsibilities
Art Direction
Design